AI Insights · Timothy · January 2022
Top 5 Social Networking Apps Performance in Croatia Q4 2021
Analyzing the performance of top social networking apps in Croatia during Q4 2021, including downloads, revenue, and active users.
In the fourth quarter of 2021, the top five social networking applications in Croatia exhibited varied performance metrics, highlighting their popularity and engagement levels. Here's a detailed look at the weekly downloads, revenue, and active user trends for these apps.
WhatsApp Messenger saw steady weekly revenue, averaging around $9 to $11 throughout the quarter. Downloads began at approximately 5.8K in late September and increased to about 7.7K by the end of December. Active users fluctuated slightly but remained robust, starting at 1.74M and peaking at around 1.82M in mid-December.
Rakuten Viber Messenger experienced a consistent revenue stream, with weekly earnings ranging from $329 to $495. Downloads showed a notable rise from 3.8K in late September to over 5K by the end of December. The app maintained a stable user base, with active users hovering around 290K to 310K throughout the quarter.
Facebook generated significant revenue, peaking at $1.3K in late November before dropping to $831 in the final week of December. Weekly downloads were consistent, averaging around 4.2K to 4.8K. Active users remained strong, starting at 1.9M and reaching about 1.93M by the quarter's end.
Messenger had varied weekly revenue, peaking at $229 in early October and stabilizing around $167 by the end of December. Downloads increased from 3.9K in late September to approximately 4.9K in late December. Active users showed slight growth, from 517K to around 527K.
Telegram Messenger recorded no revenue but saw fluctuating downloads, starting at 2.9K in late September and peaking at over 6K in early November. Active users consistently increased, beginning at 123K and reaching around 139K by the end of December.
These insights highlight the dynamic user engagement and revenue generation of the top social networking apps in Croatia during Q4 2021. For more detailed data and analysis, visit Sensor Tower.